WAG Coleen McLoughlin has been signed by ITV in an exclusive two-year deal.
The 21-year-old will be a part of shows on ITV1 and ITV2 until 2009, reports The Mirror.
Her first project will see her hunting for amateur beauties for modelling assignments.
On her new show, Wayne Rooney's fiancee said, "I want to give ordinary people the same opportunities I've had and persuade the most image conscious bigger doesn't necessarily mean bad."
Coleen added, "I'm absolutely delighted to be joining ITV. I can't wait to be a part of it."